Business English

The Business of Writing Newsletters


As we continue our series on different types of business writing, we're looking at a popular form that many businesses use: the business newsletter.

Newsletters are an effective way to keep individuals and other businesses informed about an enterprise. Newsletters are typically monthly, although some are weekly or even quarterly. They provide specialized information to those with an interest in a company and all they offer.

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Advantages and Disadvantages of Working at Home

by Suzanne E Morrison

If you are starting a home business it is important to think about why you want to do this and also what the pros and cons of working from home full time will be.

At the time of writing I have been working from home full time for just over one year. Prior to that I worked full time for a big company for over 12 years. Before I took the plunge and decided to work from home full time I had to consider carefully why I wanted to do this and what the advantages and disadvantages were going to be. Here are what I see as the main positives and negatives, based on my experience from both sides of the fence.

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SWOT Analysis


What is it and Why is it Important to Your Business?

by Leo Thomas

SWOT analysis or position analysis is a crucial exercise that all businesses should undertake at regular intervals, whether they are new or old. It is basically a critical appraisal of the Strengths and Weaknesses, Opportunities and Threats in relation to the internal and environmental factors affecting a business.

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Writing Mini-Reports and White Papers


It's May and the flowers are all set to sprout abundantly, as spring shifts into top gear. With that in mind, we're gearing up as well into a more substantive form of writing. Last month we dealt with Emails and Memos, which are more in line with a shorter-form of compact writing. This month we're discussing Mini-Reports and White Papers. Two slightly more involved forms of writing that businesses utilize to convey information.

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Writing Emails and Memos

Communicating effectively in business involves using words in a variety of formats. Whether as part of a speech or a sales brochure, or in a host of other ways, your goal is to get your message across clearly with words. When people understand your message they understand your business and its purpose better.

Consider the plethora of words that are part of a corporation's annual report. These words accompany the financial statements and their myriad of numbers. Words explain what a business did in the past, what they are currently doing, and what they plan to do in the future. In addition, words often form the narratives that help explain the "story" behind the "numbers" in business.

We're going to look at the simplest forms of business communications this month, emails and memos. In subsequent months, we'll look at more complicated forms of writing.

Read more: Writing Emails and Memos- Business English