Business English


Human nature is funny. Put a person in a room with a "specialist" and they tend to want a little bit of free advice. My friend Robin, a lawyer, says whenever she goes to a party someone usually asks for a little legal advice. My friend Steven, a doctor, says it's always "By the way Doc, I've got this pain..." And me, the Customer Care Coach, I get the customer abuse stories. It's hard for people to resist telling me the last time they got left by the airline, or the last time a bank teller ignored them

Read more: Complain, Complain - Business English

Job fairs and trade shows are very important for any growing business. Job fairs allow for the recruitment of qualified personnel through direct interaction and on-the-spot interviews, while trade shows give time for companies to interact with colleagues and other companies within their industry, while attracting the attention of potential new customers. Both of these kinds of exhibitions can be intensely competitive, so it's important to make your business stand out as much as possible. Some of the tried-and-true methods include pop up displays which showcase new and upcoming products, include tutorials about intended uses and the way they work, and feature general information about the company, including company history, with a large-print version of the company's logo or trademark.

Read more: How To Stand Out At An Exhibition - Business English

People don't always realise that offices are a direct reflection of the company and the staff within it, and appearances may have a bigger impact on potential clients than you may think. Mess and clutter equals disorganisation and clumsiness whereas a clean, smart and tidy office screams success and professionalism. So which reflection would you prefer for your organisation?

A company cannot claim to be up to date in business and have the latest most competitive approach in their profession without an office to match those claims. However before you panic about losing business over old fashioned chairs and untidy desks, there’s no need to fear, there are a few simple steps you can take to make a powerful impact.

Read more: Transforming your office - Business English

Writing

Everyone in business has to write business letters at some time or other, but don't worry, the art of writing business letters is not rocket science and doesn't require mastering a huge amount of knowledge. Anyone can learn it in just a few days.  There are a few "rules and regulations" that separate a business letter from an informal letter.

Read more: Writing business letters - Business English