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  • Beware of Barketing - Business English

    What is Barketing?

    Barketing is a cross between marketing and barking like a dog. Barking is often repetitive, annoying and loud, and always a one-way message. Barketing is marketing gone the way of dogs. You annoy customers with your message attempt, sound like the rest of the pack and display no finesse.

    Barketing is any form of marketing that looks and sounds like "me too" to your prospects. It feels to your market like you are competing for attention by shouting louder.